Using Facebook hashtags (#Tags) for social media marketing campaigns is an essential branding proposition that also elevates targeted reach for social updates & sponsored content.
Finding the right hashtag for social media propagation is therefore the key in making the most out of Facebook #Tags. Though it may not be as popular & widely used compared to Google+ or Twitter, Facebook #Tags and knowing how & when to use them will greatly boost branding probability for the FB audience.
How to use Facebook Hashtags // #Tags via hshdsh.com |
Facebook defines #Tags (Hashtags) as click-able links in a user’s
personal Timeline or page post which are actually topics and phrases about one’s
interest.
When you click on a hashtag, you come across news feeds related to the topic by using the search bar at the top of any page on Facebook.
When you click on a hashtag, you come across news feeds related to the topic by using the search bar at the top of any page on Facebook.
However who can see your hashtag actually depending on
where you have posted the topic.
Facebook says that if you share a post with a hashtag with your friends, only “these friends” connected with your FB account can all see the same. If you post a hashtag on a public domain, say on a FB page anyone who clicks that hashtag can see your post in that feed.
Facebook says that if you share a post with a hashtag with your friends, only “these friends” connected with your FB account can all see the same. If you post a hashtag on a public domain, say on a FB page anyone who clicks that hashtag can see your post in that feed.
FB Hashtags Marketing |
It is important to note that hashtags are like a simple
form of organization and how often a hashtag is used or clicked relates to its
popularity factor. Therefore to find if a hashtag is trending, checkout sites
like www.hashtags.org and www.hashtagify.me
Facebook is tracking hashtags that people are using so
that the news feeds are available for a particular hashtag even if the same has
not been used by an FB user. In fact Facebook is making hashtags searchable
irrespective of their origin & trending on other social networking
platforms like Instagram, Twitter, Pinterest, Tumblr & Google+. Another
notable aspect is the ability to add hashtags on Facebook ads thus giving these
advertisements the virality edge.
Facebook Hashtags must know for brands // via #hshdsh |
// Use Facebook #Tags to amplify advertising campaigns \\Clicking on a hashtag originated on other networking platforms gets a user redirected to its feed. To search for a hashtag from the FB search bar or by typing www.facebook.com/hashtag/### into your browser, where “###” needs to be replaced with the word or topic you want to look up.
// #Tags used on other network synced to Facebook is click-able & searchable \\
// Facebook #Tags have no impact on news feed distribution & engagement \\
// Drive conversations about your business via Facebook #Tags \\
Find popular Facebook #tags for #socialmediamarketing |
For marketers, understanding industry based or branded keywords and promoting them via as many channels like email, landing pages & other social networks will hold the edge.
To sum up, social media marketing via hashtag campaigns on Facebook gives you a five way edge that we have listed here:
- #Tags Expand your reach
- #Tags Amplify your brand
- Maximize your Social SEO with #Tags
- Promote Events using #tags
- Targeted Native Advertising via #Tags
And a few considerations to keep in mind while using
Facebook hashtags include:
- Privacy settings are still in effect
- Hashtags have to be all in one word
- Capitalization doesn't matter
- Research your hashtags before using it
#plbkkt via #pkblgspt
#hshdsh // Follow the conversation
Title: How to use Facebook #Tags for #SocialMediaMarketing // #plbkkt via #hshdsh
By: Pallab Kakoti | Author Bio
Published: 16 January 2014
Category: Hashtag Marketing
Extraction Source:
https://www.facebook.com/help/587836257914341
https://www.facebook.com/help/www/134343280099148
http://www.socialbakers.com/blog/1826-everything-you-need-to-know-about-hashtags-on-facebook
http://blog.laptopmag.com/hashtags-on-facebook
http://www.socialmediaexaminer.com/facebook-hashtag-marketing/
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